FINDING HOME
Notswolds grew out of a return to roots. As we started a family, we found ourselves drawn back to the region that Laura, who was raised in Northamptonshire, grew up in. What began as a homecoming became the start of a deeper connection to place, to people, and to the rhythm of life here.
Through Laura’s work as a decorative artist, and the everyday threads of family life, we began meeting other families, makers and creatives. There was a sense of energy in these encounters. A momentum building around shared ideas of craft, culture, and the art of living well - in the spaces we inhabit, the food we share, and the ways we choose to spend our time.
Notswolds was created as a way of celebrating and gathering this community. It is a place of discovery, collaboration, and belonging: telling the stories of the region, curating experiences, and shining a light on the people and products that make this corner of England so distinctive.
With Laura’s background managing global brands in the City and John’s in television and documentary film making, they bring together expertise in strategy, storytelling, and visual craft to shape the Notswolds’ vision.
At the heart of it, our purpose is connection. Bringing together those who are shaping, and those who are inspired by, this place we now call home.
For a glimpse into family life and Laura’s work as a decorative artist, follow @laura.jekyll and follow @notswolds for countryside adventures and stories from craftspeople.
ALONGSIDE US
At the heart of Notswolds is collaboration. Alongside Laura and John, a team of like-minded people bring their expertise and imagination, each contributing to the shared vision of celebrating this region and the lives shaped here.
CHRIS YOUNG
A drives planning at Notswolds with energy and clarity, helping ideas gather momentum and turn into action. He also runs CY Gardens, a bespoke garden and landscape studio, where he draws on decades of experience to create thoughtful, beautifully designed outdoor spaces. His dual role—as strategist and designer—means Chris brings both vision and craft to Notswolds, strengthening its commitment to people, place, and creativity.
BRONYA HALLETT
Bronya leads press and media relations for Notswolds, shaping its voice with creative flair and insight. A natural connector, she brings together stories, people, and opportunities that help the project thrive.
Alongside her work with Notswolds, she runs Sedere & Co, a Northamptonshire-based studio creating bespoke, handcrafted club fenders. With their focus on colour, craftsmanship, and conviviality, each piece reflects the values at the heart of Notswolds—celebrating design, heritage, and the art of living well.